Gold has an extraordinary heritage with unique qualities. As an enduring element found naturally in a distinct yellow color, gold is resistant to rust, tarnish, and corrosion. Although gold is very strong, it’s also the most malleable of all precious metals.
Pure gold is too soft for everyday wear, so it is alloyed with a mixture of metals like silver, copper, nickel, and zinc to give it strength and durability.
The colour of gold is determined by two factors:
Natural gold and colour-saturated alloys are what give yellow gold Jewellery its rich shine. The alloys most commonly used, are copper with a red hue, and silver featuring a green hue. An expert mixture of copper, silver and pure gold gives this precious metal its signature warmth.
A silvery white character is what makes White gold Jewellery so appealing. To make the gold white, it is combined with metal alloys that are white in nature and plated with an extremely hard element called rhodium. Although strong, rhodium may wear away over time. Replating is a simple process that can be done to restore whiteness to your Jewellery.
The beautiful pink hue of rose gold Jewellery is created by using a copper alloy. Again, the overall percentages of metal alloys are the same for rose gold as it is for yellow or white, there is just a different mixture in what alloys are used.
Since gold is a natural element, it is affected by harsh chemicals such as chlorine or other cleaning products. We recommend that you remove your Jewellery when using chemicals to reduce daily abrasions and prolong the luster. To clean gold jewellery, use a solution of warm water and detergent-free soap with a soft-bristled brush. When not worn, store your gold pieces in soft cloth bags or the original box to protect them from the elements of daily exposure.